Amy Vollet

Amy Vollet serves as the Executive Vice President of Omnichannel Planning and Activation at Omnicom Commerce, with over 25 years of experience in media strategy and implementation. As a leader in connected commerce media, Amy's team drives cutting-edge strategies in retail experiences.

Amy’s expertise lies in leveraging data-driven insights to optimize omnichannel strategies, ensuring brands achieve seamless integration across the commerce landscape. Her innovative approach to retail media and omnichannel activation enables brands to enhance consumer engagement and maximize media efficiency.

Prior to her role at Omnicom Commerce, Amy held leadership positions at The Integer Group and Tracy-Locke, where she developed groundbreaking strategies to merge online and offline channels throughout the consumer journey. With a passion for retail media and a focus on media optimization, she consistently delivers impactful results for top brands like Philips, Welch’s, ExxonMobil, and Clorox.

Amy holds a degree from Texas Tech University and remains committed to fostering collaboration and continuous learning within her teams.