Benjamin Weir

Director, Sales Aerofarms

Benjamin is the Director of Sales for AeroFarms, an innovator in indoor agriculture. Previously he has worked on startups Freshly, Simply Good Jars & Loop as well as at TerraCycle, Campbell Soup & Nestle. Benjamin is an accomplished public speaker, having spoken on dozens of panels, podcasts and events. He is passionate about relationship building and is most interested in the intersection of food, technology and sustainability. Benjamin holds a B.S. from Saint Joseph's University and an M.B.A. from Villanova University.

Day 1: Integrating Commerce Media to Drive Revenue

9:00 AM Panel Discussion: Unlocking Growth, Optimizing Commerce Media's Position in Your Organization

Discover how industry leaders are transforming their organizational structures to maximize commerce media's impact on revenue and market share. Panelists representing a range of different brands will discuss how their businesses are structuring roles, responsibilities, and aligning cross-functional efforts to optimize performance. Learn emerging best practices, including:

Aligning stakeholders around the metrics that truly impact your bottom line
Seamlessly blending media, product marketing, shopper marketing, commerce, and sales
Leveraging agency partnerships to amplify your internal capabilities
Integrating retail media with shopper marketing strategies to influence decisions at every stage of the path to purchase
Empowering your team to make swift, impactful decisions within privacy constraints

Check out the incredible speaker line-up to see who will be joining Benjamin.

Download The Latest Agenda