Commerce Media Brand Summit 2026

Invest in Your Growth

From first-party data strategies to measuring incrementality, CMB Summit equips you with tools to maximize ROI.

The premier commerce media conference for brands

In an era marked by the crumbling of cookie-based tracking, digital advertising is undergoing a profound transformation. Retail media has emerged as a critical component of every CPG brand’s strategy to drive traffic and grow revenues, and it represents the fastest area of digital ad growth globally.

That’s why we’ve created the Commerce Media Brand Summit – an investment in your future, your team & your business. At this brand-led forum, you’ll learn from pioneers paving the way to help you use this channel to grow your market share and drive profit.

For over 25 years, we’ve been tracking and responding to retail trends at eTail, uniting leaders in retail commerce to shape the industry. Join Commerce Media Brand Summit to gain your playbook for retail media success. You’ll leave with a toolkit of strategies, new connections to share ideas with, and a place in an innovative commerce media community.

2025 Agenda

2026 Early Speakers

Keith Lehman

Director, Global Digital Commerce Marketing
Colgate-Palmolive

TJ Hanel

Director Omni RMN Retailer Media Strategy
Kellanova

James NT

eCommerce & Retail Media Lead
Reckitt

Amie Owen

Chief Commerce Officer
IPG Media

April Carlisle

EVP, Commerce
Spark Foundry

Shaun Brown

CEO
BirdDog

Brought to you by the organizers of the industry’s leading retail events

Addressing Your Biggest Pain Points For Maximum ROI

Navigating the Funding Complexities of Retail Media, Optimizing Budget Allocation

Driving Long-term Value vs. Maximizing Short-term Value: Synchronizing Brand and Retailer Strategies to Drive Growth

Integrating Retail Media into the Corporate Organizational Structure

Negotiating to Win, Driving Shared Future Success

Managing Brand Integrity, Avoiding the Crush of Competition

Test and Learn Methods to Ensure The Right Media Mix

Explore Sessions

"The panels were insightful, and it was a fantastic opportunity to network with like-minded individuals. Connecting with other brands, various vendors, agencies, and strategic minds was truly enriching"
Carlos Antillano
Vice President, Americas
Mauviel

"Every session is designed to leave you with actionable takeaways you can implement in the next 90 days. I think this event is going to be a big one so I recommend that you get in early!"
Chelsey Alexander
Vice President of Emerging Digital Platforms
Bayer Consumer Health

"I had a great time connecting with tons of new brands and partners, learning about unique, innovative ways brands are transforming in commerce media, and reconnecting with some favorite friends."
Brandon Vencott
Sr. Industry Lead
Skai

"It was truly inspiring to connect with industry peers and friends, both old and new, as we explored the dynamic world of omni-commerce"
Diana Macia
Director, Global Omni-Commerce
Kellanova

"The conversations around retail media, measurement, and collaboration have been insightful, providing a deeper look into how brands are approaching their strategies in this evolving space"
Genevieve Bila
Product Manager, Shoppable Ads
PrideSpider

"The audience is highly specialized, with attendees relating to their similar roles. Smaller conferences like this foster deeper, more meaningful connections without the rush of back-to-back 10-minute interactions"
Aurora Matias
Director of eCommerce
Freixenet Mionetto USA

Trusted by thousands of brands since 1999

We've helped the best brands and retailers in the world advance their businesses and make meaningful connections!

CMB Summit in the Press

Night Market looks to answer the call for better retail media metrics

Brands look to get more out of their retail media spending

As retail media expands, so does the demand for ad tech and marketing talent

Pathlabs’ JC Clarke Leads CTV Talk at Commerce Media Brand Summit

We met Chelsey Alexander - VP at Bayer at the Commerce Media Brand Summit

Dive into the latest episode with Keith Lehman of Colgate-Palmolive on the eCommert podcast

Press & Editorial Applications Now Open

Are you a journalist or media professional covering retail, digital advertising, or commerce? Apply for a press pass and gain access to the sessions, speakers, and insights shaping the industry.

One of a Kind Community

Commerce Media Brand Summit is for brands, agencies, and retailers navigating a changing ecommerce and digital advertising landscape. This diverse and growing community is not only one of a kind, but the perfect balance of quality and quantity.

Learn More

Let's Connect & Create a Custom Experience

Hi, I'm Rachel, the Sponsorship Director for Commerce Media Brand Summit. I’m here to help you maximize your experience by designing a sponsorship to fit your exact needs. Reach out here and I'll be in touch within 24 hours!

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Commerce Media Brand Summit is Peer to Peer

Come as an attendee, but leave as a member of the growing, collaborative #CMBSummit Community!

Your Playbook For Connected Commerce