Amanda Wolff

CMO ProductWind

Amanda Wolff is a leading voice in eCommerce, specializing in improving performance in retailer SEO, agentic search, and on the digital shelf. As the new Chief Marketing Officer at ProductWind and a self-described eCommerce nerd, Amanda is dedicated to helping customers improve their organic listings and retail media efficiency with campaigns that lift both conversion and traffic. Recognized as a Top Retail Expert for 2025 by RETHINK Retail, Amanda is at the forefront of industry trends, educating teams through presentations, workshops, and ebooks on best practices for driving performance, revenue growth, and digital merchandising effectiveness. In addition to her role at ProductWind, Amanda serves as a board member and contributor for firstmovr, an advisory and educational services group focused on omnichannel retail. Before joining ProductWind, Amanda served as an executive at Jenda, Flywheel, Ascential Digital Commerce and OneSpace.

Day 1, Monday, March 9

2:10 PM Workshop: Boosting Your eCommerce Sales and Share Without Spending More on Retail Media

Retail media is essential, but it’s no longer the growth unlock it once was due to increased competition and democratized technology. Meanwhile, as advertising has largely become a defensive play, AI-driven search and agentic recommendations have made organic visibility a renewed offensive advantage and a key to unlocking growth. Join industry veteran and CMO of ProductWind, Amanda Wolff in this fast-paced, deep-dive session to learn how to apply advanced SEO and GEO programs in playbooks orchestrated with common media campaigns to improve your media performance and create a new compounding growth loop based on organic visibility and conversions in traditional and agentic search.

Check out the incredible speaker line-up to see who will be joining Amanda.

Download The Latest Agenda