March 9 - 10, 2026
The Whitley Hotel, Atlanta, GA
As Commerce Media matures, most retailers have settled into high-margin, managed-service models that limit transparency and control for brands. This keynote challenges that status quo by spotlighting why Amazon Attribution represents a structural outlier in the ecosystem. You’ll explore how Amazon’s free attribution infrastructure creates a rare opportunity to connect Paid Search and Social directly to deterministic sales outcomes — without the traditional Commerce Media tax. Designed for CPG leadership, this session reframes Commerce Media as a signal layer, not a silo, and outlines how brands can use Amazon Attribution to unlock clearer visibility, improve conversion, and bridge brand and performance investments into one cohesive growth engine.
• Discover how to 10x your Amazon audience with the 4 billion MAUs of Search and Social
• Understand the true value of Amazon’s free attribution API, and why you need to be using it
• Learn how to connect brand efforts to commerce success through deep linking, deterministic measurement, and integrated strategy
Check out the incredible speaker line-up to see who will be joining Joshua.
Download The Latest Agenda