Mitch Cristol

VP, Practice Leader (Beverages) InMarket

Mitch Cristol, VP of Beverage at InMarket, has spent his entire career in the adult beverage space. He brings 25 years of supplier-side experience across Beer (Anheuser-Busch and Molson Coors) and Wine & Spirits (Pernod Ricard), with leadership roles spanning Sales, Marketing, and Strategy at both national and local field levels. For the past six years, Mitch has been in the AdTech space, specializing in the adult beverage vertical.